I design and build production-ready digital products for startups and enterprises. No templates. Personalized. Intelligent.
Featured Work
Each product follows the same model: research what matters, design the elegant solution, build it to scale.
Next.js · Claude API · PostgreSQL · Slack
Discovered startups lose 40% of leads due to slow response times. Existing chatbots feel robotic.
Built context-aware AI assistant with brand-aligned tone. Seamless Slack integration.
95% customer satisfaction. $2K/mo cost savings.
React · OpenAI · Node.js · Vercel
Found 62% of users drop off during account creation. Friction: too many steps, no guidance.
Designed progressive disclosure onboarding with AI-assisted form completion and smart defaults.
Drop-off reduced from 62% to 18%. 3x activation rate.
Next.js · RAG · Python · AWS
Teams wasted 30% of their day searching for documents. Existing tools lacked semantic search.
Built RAG-powered search with natural language queries, citations, and access-aware results.
70% faster information retrieval. 12h saved per employee / month.
Services
Three offerings, one standard: research-backed, design-first, production-ready on day one.
Brand-aligned conversational AI
Design system + full-stack
Strategic & intelligent
Process
Startups don't have time for guesswork. Neither do I.
User interviews, market analysis, competitive research. I start every project by understanding the real problem — not the assumed one.
Wireframes, design system, interactive prototypes. Every decision is documented with reasoning, so you know why things look the way they do.
Full-stack build, performance optimization, security audit. Production-ready means production-ready — not a demo that breaks under load.
Production deployment, analytics, continuous improvement. Shipping is the start, not the end. We measure, learn, and refine.
Why Different
A strategic product thinker who codes and designs — enterprise credibility for startup budgets.
Not off-the-shelf solutions
Decisions driven by data, not gut feel
Ships working on day one
Chatbots, intelligent automation, scaled thinking
Tech Stack
Modern, battle-tested, and chosen for scalability — not hype.
Contact
Whether you need a chatbot that actually understands your business, a digital product that scales with your startup, or a platform your users actually love — let's talk about what's possible.
Prefer email?
connect.hinaali@gmail.com